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Knowledge Is Key
For Intelligent Decisions
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DIRECTV doesn't offer dedicated African channels, but the company has
signed an agreement with TV One, the new lifestyle and entertainment
channel targeting African American adults. The new channel will be
available to DIRECTV customers who subscribe to any TOTAL CHOICE
programming package.
Delivered for the first time on a nationwide television service platform,
TV One will be offered on DIRECTV channel 241, at no additional charge.
DIRECTV's nationwide launch of TV One marks the network's first entry
into several heavily-populated African American U.S. markets, including
New York, Houston, Miami-Ft. Lauderdale, Fla., Raleigh-Durham, N.C.,
Memphis, Tenn., and Charlotte, N.C. TV One will be available in all TOTAL
CHOICE programming packages, including TOTAL CHOICE with Local
Channels, which is DIRECTV's most popular base package offering more
than 130 channels of movies, sports, family and music programming for
$39.99 per month.
TV One features a broad mix of original and existing programming,
including lifestyle and home improvement series, dramas, sitcoms, game
shows, music shows, movies and public affairs programming.
Primetime on TV One features original lifestyle series such as Living It
Up with Patti LaBelle, in which the contemporary music diva offers
viewers a behind-the-scenes look at the hottest lifestyle trends, such as
food, travel, fashion, jewelry, music and health; and Turn Up the Heat
with G. Garvin, a lively and entertaining culinary series featuring former
Ritz Carlton and Morton s executive chef Gerry Garvin, who now runs G.
Garvin, a successful Los Angeles restaurant. TV One original series also
include Get the Hookup, an urban dating/comedy/game show hosted by
nationally syndicated radio personality Russ Parr and his radio sidekick
Alfredas; The Tom Joyner Sky Show, featuring live music and comedy
from urban areas around the United States and hosted by this country's
top African American radio host Tom Joyner; and TV One Access, which
brings viewers behind the velvet rope for an inside look at who's who
in Black Hollywood.
In addition, the lineup includes recent and classic movies; classic sitcoms
such as Martin, Good Times and 227; dramas such as award-winning
and critically acclaimed series, City of Angels, starring Blair Underwood
and Vivica Fox; Boston Public, starring Chi McBride and Loretta Devine;
and Under One Roof starring James Earl Jones.
Launched in January 2004, TV One (www.tvoneonline.com) serves nearly
20 million subscribers, offering a broad range of lifestyle and
entertainment-oriented original programming, classic series, movies,
fashion and music that focus on African American themes, issues culture
and politics.
Dish Network offers its African viewers the 3A TELESUD/AFROTAINMENT
channel. African TV and South African TV programming is hard to find,
except on the DISH Network. From South Africa to Cameroon to Liberia
to Kenya, from Ethiopia to Nigeria, Africa has a diverse and unique
cultural heritage. DISH Network brings you the best in African TV and
South African TV from 3A Telesud, ABN America, Trace TV, and TV5.
3A TELESUD/AFROTAINMENT is a 24-hour-a-day French-language channel
broadcasting a variety of content for the audience of the African and
West Indies descent and the African Diaspora. 3A TELESUD/
AFROTAINMENT offers a variety of African and West Indies programming
including news, talk-shows, magazines, documentaries, music videos,
live concerts and much more.
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